Augmented reality alone is slated to become an $90 billion dollar industry by 2022 with advancements in mobile devices, hardware and software.

However, AR as well as mixed reality (MR) and virtual reality (VR) have hit a roadblock when it comes to wide-scale adoption in an area which has been deemed to have the greatest opportunity for growth - the enterprise.

This roadblock comes in the form of “content readiness” as most companies do not have a process to convert old, create new, or store, manage, and distribute their content in a format that is digestible by ever-evolving and disruptive technologies.

By improving the overall content readiness experience for customers through content consulting, production services and standards development, the Content Readiness Institute has established itself as an industry leader to help drive wide-scale adoption of augmented reality, mixed reality, virtual reality and artificial intelligence in the enterprise. Our contribution to this industry will have a significant impact of propelling the global economic growth and adoption of these new technologies that have been stalled the past few years by a “content crisis."

 
 
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Industries We Serve

 
 
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Automotive

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Aviation

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Construction

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Defense

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Energy

 
 
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Government

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Healthcare

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Machinery

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Manufacturing

Oil & Gas

 
 
 

Testimonials

 
 

Meet the Team

 
 
Jake Hamann, Founder & CEO |    LinkedIn

Jake Hamann, Founder & CEO | LinkedIn

With over 12 years of experience in marketing, training, and innovation initiatives at Fortune 100 companies, Jake’s element truly transcends in matching problems with ingenious solutions. His resume speaks for itself. In 2012, Jake founded and grew an innovation agency (ONEFIRE) from 2 to 35 employees and $3M in revenue within 4 years; focusing on operations, sales, strategy and culture.

His work with various Fortune 100 companies includes the creation, management and leadership of various enterprise content standards and processes, participation in multiple enterprise innovation initiatives related to disruptive technology, and R&D projects involving augmented, virtual and mixed reality.

In addition to his extensive work in the B2B realm, Jake has deep connections into startup communities across the country. As a founding member of the Startup Champions Network, a national sharing group dedicated to supporting innovation ecosystem builders across the United States and the entrepreneurs they serve, he has the ability to leverage his neural network of contacts to help enhance initiatives for any of his clients.

 
 
 

Industry Affiliations & Partners